Lead Designer, Forrester B2B Summit 2025 – The Arrogant Butcher | Phoenix, Arizona
Led end-to-end creative direction for Forrester B2B Summit 2025. I developed the creative concept and designed all visual assets across branding, digital promotions, and venue displays. Delivered the event’s largest third-party presence with 1 sponsorship, 2 flagship events, 8 ancillary activations, and a full restaurant takeover. Drove engagement with 450 attendees in Club6 & Connect, 232 booth/session interactions, and 10 sponsor partnerships.
All visuals shown below were created by me.
Creative Director: Trisha Regio | Lead Sr Graphic Designer: Sam Campos
Event Landing Page Interface Design
Instagram and Linkedin 6sense Club6 Event Promotion
Instagram General Event Promotion
LinkedIn Social Card General Event Promotion
LinkedIn Social Cards for Sponsors
General Promotion Display Ads
General Promotion Email Banners and Sponsored Events
Table Signage for Reserved Table Numbers, WIFI Info, Reserved for CMO Coffee Talk
Table Signage for Tinned Fish Activation and Cocktail/Happy Hour Menus
Table Signage Morning and Afternoon Beverage Menu, Coffee Cart Menu
Video Screen, "Thank you to Our Sponsors!" Loop, 16:9
Welcome Sign at Entrance, 9.25 ft x 10 ft
Coffee Cart (4.4 ft x 3 ft) and Spritz Bar Cart Signage (6 ft x 3.25 ft)
Event Sponsors, 12 ft x 4.5 ft
Venue Indoor Signage, Decal on Glass Windows and Doors, 3 ft x 6 ft
Venue Indoor Signage, Decal on Wine Cabinet Doors
Outdoor Corporate Branding Registration Wall (13 ft x 9 ft) and Entrance Doors (2 ft x 5.5 ft)
